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Beauty is on the packaging, the essence is inside of it. Reveal the wonderful secret of tying!

What are twist and twine in packaging of food?

 

Where did thread and twine came to people's lives from? Let’s make a small trip into history.

Threads in their usual form appeared in the Middle Ages with the invention of a tape machine, which made it possible for people to make a more delicate yarn. Before our ancestors learned to weave, they mastered the technique of needlecraft and twisting.

Our ancestors perceived the fate of a person as a twisted thread, which has its beginning and end. It was believed that with the help of symbolic weaving and magic knitting, one could even determine the future and correct it.

Another important point in the history of twist and twine is their differentiation. For a long period of time yarn and threads were quite universal. The only thickness of the thread and the full absence of variations of twines and threads with different properties and different thicknesses was an obstacle for their effective use.

 

So how does modern twine look nowadays?

 

Modern cotton twine and thread in the food industry is the twisted textile yarn, which is from 1 to 6 mm in diameter. The last 15 years in the production of cotton twines the 100% natural cotton threads, artificial polypropylene threads for reinforcement of twine, and also a mixture of cotton with polyester or acrylic are most often used. It is a modern high-quality yarn that brings twine more brightness. As a result, it has an excellent aesthetic look and is 70% natural.

 

 

 

The name of the twine most often defines its composition (cotton twine is made of 100% natural cotton yarn, linen or jute twine for cooking – of linen or jute fibers, viscose or polyester thread – of viscose and polyester yarn).

Depending on its thickness, the modern twine has the unit of measurement of its density – tex: the thinner is the twine, the lower is the tex. It shows how much a thread or twine, which is 1 km (1 kilometer) in length, weights. Tex can be converted into meters and vice versa. To ease the process we have prepared for you a special converter, with the help of which you can always find out how many meters of twine or threads there are in the bobbin.

 

 

The thickest 1500 and 2000 tex twines are most often used:

  • for tying meat, sausages and other food products of a high weight (from 7 kg per one piece). These are meat balyks, smoked or dried full pieces of pork and beef, boiled sausages in the natural covering, large pieces of ham and saltisons;
  • for tying cheeses in different cover and sizes for their smoking, drying and aging;
  • for tying the sacks with cereals, various boxes up to 10 kg, as well as for decorative tying of boxes with cakes and sweets.

 

The twines of average 810 and 1200 tex thickness are most often used:

  • for tying the full range of smoked, boiled and smoked, roasted and baked sausages, meat delicacies (carbonate, smoked ribs, bacon, ham and meat rolls), and boiled sausages in artificial covering;
  • for tying smoked sausage cheeses;
  • for smoking of fish and chicken;
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  • for decorative tying of boxes with cakes and sweets, as well as for tying and packing of bakery industry (bagels and decorative biscuits).

 

The thinnest 410 and 610 tex twines and threads are most often used for tying sausages: boiled, grilled, smoked and dried.

 

 

What influences the right choice of twine: the specifics of twist and twine usage

 

While choosing a twine or a thread, it is necessary first of all to determine: for what purposes do we need this product? What are we going to do with the particular kind of twine? What kind of product is going to be tied? What product is going to be packed? What production tasks should be performed? What sales goals should be achieved?

A clear definition of the sphere of usage simplifies the process of choosing, saves time and excludes the loss risks as a result of the false choice of twine or threads.

 

 

In the course of expert surveys it was discovered that meat delicacies, made with the use of natural textile twines, are in high demand because they are associated with the more natural handmade product. By changing the length and shape of sausages, ways of tying and colors of covering, labels and twines, you can reach the perfect look of sausages, which will stay in customer’s mind. Besides, this can be done on any sausage factory.

Moreover, the tying of sausage rolls with a thick twine greatly contributes to the thickening of minced meat. Furthermore, it provides sausage with a look of a rich and high-quality cooked product.

Manual tying is the usual and important process of packing sausages and meat products for most enterprises. It is simple and possible to do both on small size factories and high-tech automated manufactures.

 

More about technology...

 

Twines for the special customer's order can be made by a single and double twisting.

Twines or threads, made through single twisting, are called weaved. They are made through twisting several threads in one direction, collecting all the threads together.

Twines or threads, made through double twisting, are called twisted. They are made through the method of twisting of two thin twines, which are then re-twisted into one.

The properties of weaved and twisted twines are quite different due to their purposes. Therefore, it is very important to clearly differentiate the specificity of your production and its technological tasks.

 

 

And now the most important point: the secrets of color

 

Let us introduce you a unique marketing – the mix of color in the practical usage of modern twines and threads. We have devoted more than 5 years to technological researching and combination of our practical experience in the 2 new marketing areas: color technologies and consumer psychology.

 

And here's the result:

It was proved that each color evokes in a person a certain set of subconscious associations which in some way influences the decision-making.

Especially for you we introduce the most impressive research results in this area! The Swiss psychologist Max Luscher, who devoted 20 years to the study of color psychodiagnostics, proved that the color not only causes a certain reaction of a person depending on his/her emotional state, but also forms his/her emotions.

 

 

 

Thanks to the special individual solutions offered by TM TWIST ATIK-food, a lot of manufacturers have increased their sales by 2-3 times, and their customers point out that sausages, packed and decorated with colored threads, encourage them even to memorize the taste!

Valery Muzikant, the Doctor of sociological sciences, in a series of his researches found out that the decision to buy something in the full of various goods halls and shops, is made by different consumers (ATTENTION!) only in a period of time from 4 minutes 41 s. to 8 min 15 s. Imagine how quickly the customer reacts to any of the goods, which there may be even thousands on the shelves.

That is why each manufacturer can provide the effect of 100% memorization by the creation of the so-called magnet for customers: an exclusive complement to the covering – an individual and authentic textile natural tying in the style of COLOR DECOR. TM TWIST ATIK-food offers to use a traditional, easy to use and such an irreplaceable things as colored twine for manual tying. The assortment of twines and threads of the company includes more than 35 items.

TM TWIST ATIK-food uses different modern types of threads, twines and materials. The individual offers of color combinations that are professionally selected due to the sausage covering and label, are simply countless. Our color map has more than 15 colors, out of which (in addition to monotone variants) more than 20 color combinations are made, which have become extremely popular among the Ukrainian manufacturers. Our line of twines and threads, which is usually updated with new color offers, is suitable for the whole range of sausage products - from sausages to ham and boiled rolls. 

 

 

You will probably be surprised, but...

 

Our special offer of twist and twine will bring you AMAZING BENEFITS:

 

  • You will get more profit from increased sales by the qualitative differentiation of your products among your competitors without additional money investments.
  • Your company will be able to effectively label its individuality, originality and unique features in the eyes of your customers. It will surely bring aesthetic satisfaction to your customers and will lead your company to a steady increase of sales.

 

 

Are you already successful? Become the best for your customers!
Tie your luck with the COLOR OF SUCCESS!!!

 

Your competitors will simply not be able to lure your customers. Your buyers will remain truly loyal to your company and your goods.